As we continue the process of developing new projects, one of the most fun yet tough decisions is choosing the right color palette. It starts with a million swatches and is narrowed done to a select group of our favorites that together, create the perfect palette. This time around, we've been inspired by earthy neutrals and muted vibrancy.
![](https://cdn.shopify.com/s/files/1/1268/2671/files/Screen_Shot_2019-05-16_at_9.55.39_AM_af38bd6c-761c-468b-b0d9-9683ed081a6c_large.png?v=1558015577)
![](https://cdn.shopify.com/s/files/1/1268/2671/files/color_story_1_large.jpg?v=1558014139)
![](https://cdn.shopify.com/s/files/1/1268/2671/files/color_story_2_large.jpg?v=1558014148)
(New PILLOWPIA projects in the works)
(Cover image by Foil & Ink)